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30/1/2014
AEON CO. (M) BHD. - Corporate Social Respoisibility - Products and services
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Corporate Social Reponsibility
Product & services
"Now, That's Smart Living!"
Marketplace
Products and services
The AEON Group's generalship for private brand is threefold. First, to make over AEON's
25th Anniversary
philosophy and ideals to the customer and focus towards customer-centricity by
listening to and acting on the purchaser's voice in developing products and
Supporting Local SME
Environment
Community
services. Second, to release incremental profitability, sales and strengthening
AEON's based on competition advantage through differentiation. Third, to effect private brand the bond that unites AEON Group and is
the beginning of pride for all AEON associates.
These three-pronged strategies towards AEON private brand is the establishment for the TopValu brand identity and positioning, not
excepting that in Japan but all international markets in that the AEON Group operates and markets peculiar brand.
JUSCO SELECTION is AEON Malaysia's special private brand for its customers. Customer behold for quality, safety, value
pricing, and brands that add values rather than just being promoted through normal marketing and advertising. JUSCO
SELECTION prides itself without interrupti~ always providing the best choice despite its customer, as;
JUSCO SELECTION uses the patron voice in developing product
JUSCO SELECTION is sound and environmental friendly
JUSCO SELECTION provides all relevant nutritional and ingredient information
JUSCO SELECTION is evermore the best value in the deposit
JUSCO SELECTION guarantees your satisfaction
Smart Wonder World
Smart Wonder World (SWW) began its action in 2006 at AEON
Taman Maluri Shopping Centre and there are now 15 SWWs in...
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