Google

Do my attempt

Analyst: Daniel Ludwig

February 26, 2013

Recommendation:

HOLD
Excellent development potential outside search
More effective tactics to monetize search
Strong player in expressive with Android

Pros:
•
•
•

Ticker
Exchange
Industry
Sector
Classification
Market Cap.
52 Week Price Range
Recent Price
Current P/E
Current EPS
Projected 2015 P/E
Projected 2015 EPS
Dividend Yield
Debt Rating
Beta

GOOG
NASDAQ
Search Engines
Technology
Appreciation
$263.63B
$556.52 - $808.97
$799.71
24.82x
$32.81
21.50x
$57.74
0.00%
Aa2
1.20

Concerns near sustainable growth drawing
the Apple comparative estimate
Global resistance, particularly in Europe
Unknown tactics related to Motorola

Cons:
•
•
•

Porter’s Five Forces
•
•
•
•
•

Threat of Competition: MEDIUM
Threat of New Entrants: LOW
Threat of Substitutes: MEDIUM
Power of Suppliers: MEDIUM
Power of Buyers: LOW

Brief Overview

Google is the germinal leader of the internet search
assiduity but has also recently become a conductor in
mobile platforms and other electronic devices.
Google seeks to improve lives on every side the world
by enabling easier and more usefully access to technology
and information. 1 The novel acquisition of
Motorola illustrates Google’s extending emphasis
on not only expanding globally, but that becoming
more mobile.
1

Google

1

Portfolio Considerations

The EIF purchased Google in February of 2012 based up~ the rationale that the fund could avail from diversification by adding a assemblage in the search industry, and in like manner because the fund’s target holdings in technology exceeded the certain holdings. 2 Since executing the traffic, Google has performed extremely well in opposition to the fund and has certainly helped set off poor performers YTD like Apple, Intel, and EMC. However, in the teeth of adding Google, the EIF technology sector holdings di~atory fall roughly 400 basis points abruptly of the target sector equity percentage, 20.33%.

Company Name
Apple Inc
Emc Corp/Ma...

1

Analyst: Daniel Ludwig February 26, 2013

HOLD

• Excellent germination potential outside search

• More effective strategy to monetize search

• Strong player in sensitive with Android

• Concerns about sustainable expansion drawing

the Apple comparison

• Global hindrance, particularly in Europe

• Unknown strategy cognate to Motorola

• Threat of Competition: MEDIUM

• Threat of New Entrants: LOW

• Threat of Substitutes: MEDIUM

• Power of Suppliers: MEDIUM

• Power of Buyers: LOW

Google is the original leader of the internet search

industry but has also recently become a victor in

mobile platforms and other electronic devices.

Google seeks to improve lives encircling the world

by enabling easier and in a superior manner access to technology

and information.1 The modern acquisition of

Motorola illustrates Google’s growing emphasis

on not only expanding globally, yet becoming

more mobile.

1 Google

Ticker

GOOG

Exchange

NASDAQ

Industry

Search Engines

Sector

Technology

Classification

Appreciation

Market Cap.

$263.63B

52 Week Price Range

$556.52 - $808.97

Recent Price

$799.71

Current P/E

24.82x

Current EPS

$32.81

Projected 2015 P/E

21.50x

Projected 2015 EPS

$57.74

Dividend Yield

0.00%

Debt Rating

Aa2

Beta

1.20

Pros:

Cons:

Recommendation:

Porter’s Five Forces

Brief Overview

Continues since 31 more pages »

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